Viernes is bag day II: The Emure bag

Although I was raised in Lagos, there’s some pretty hard core Ekiti-ness (etymology: Ile Olokiti, or land of the hills) flowing in our veins that really defines us, my parents’ children.

Ekiti is in the Yoruba region of Nigeria. It has its own dialect of Yoruba called Ekiti which, though I don’t speak fluently, makes occasional cameos in the midst of the English and Yoruba that are the language staples in our household. Sometimes those cameos come thanks to the music of Elemure Ogunyemi (the fun part of the video below starts at 01:00).

‘Elemure’ means King of Emure, a town in Ekiti State. So you would say “Elemure of Emure’ in the same way you would say the Ooni of Ife, for instance.

In honor of that lovely hilly Ekiti town, I present you the Emure bag.

FW2014MinkuPoster3

Can you see the way the top of the bag undulates to emulate a hilly landscape? Mustard is one of my favourite colours, and being able to combine mustard leather with a mustard damask interior was for me like this huge wow moment from which I doubt I’ll ever recover.

Like, dude, wow.

EmureBag_Minku EmureBag1

The Emure bag is a complete sensory feast, from the textured cowskin of its exterior and handles to the no-holds-barred hand-stitching on the exterior. I’m just gonna be silly and say that it’s one bag that is going at a ‘giveaway’ price, given the collectors item that it is. I don’t know if I would make another Emure bag, and I’m totally cool with it if this one never leaves the shelves.

Interior: Full damask lining, zipped inner pocket, leather-trimmed cell phone holder pocket.

I love Chief Elemure Ogunyemi’s music and how it brings me closer to Ekiti culture through a dialect I don’t hear enough of. I love Ekiti, that relentlessly pounded yam-consuming state. And I hope this bag, inspired by both, conveys some of that cultural loving to you, dear reader, and to whoever’s arm this bag may one day grace.

Love and warm wishes for a happy weekend,
Minku

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3 thoughts on “Viernes is bag day II: The Emure bag

  1. The Emure bag is beautiful and has a great inspiration story. I have to admit that once I started watching the music video, I couldn’t stop. (I think I can link some hip-hop and dancehall moves to the Yoruba now that I see Ogunyemi’s dance troupe) ^ -^
    The leather appears very soft in the photo; definitely looks like an investment bag…

  2. Thanks Cy and Ibifiri! Inspiration comes from any and everywhere, it makes life interesting, seeing where experiences will lead. Cy, glad you liked the video, more coming soon :-) :-) You are right, the leather is amazing…

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